Class -
I want you to read this "case" from the Harvard Business School. As I mentioned in class, all of the classes at the Harvard Business School (HBS) are taught with cases. There are no textbooks, a case is reviewed the night before each class and examined in the classroom the next day. Cases allow the class to learn important business concepts in a real-life business. In the end, the business concept makes real sense and knowledge of a specific business is learned along the way.
Here is the case on MOD Pizza - please read it and we will discuss it in class Tuesday.
HBS - MOD Pizza-A Winning Recipe?.PDF
Ben
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